Outbound Telemarketing

Citadel, a specialist digital advertising and marketing firm, announces a broadened search engine optimization solution for plastic surgeons, focusing on on-line visibility, individual involvement, and technique growth. Lauren's concentrate on ROI and interest for locating the critical details that transform campaigns from great to wonderful include developing a grand range multivariate examination structure utilizing fractional factorial evaluation for understanding ROI potential in electronic media across Pfizer Rx brand names within the Pfizer for Living portfolio, and creating an estimate method for anticipating ROI prior to media financial investment.

A 25-year professional in the healthcare marketing and advertising room, Tracey began her career as an agency account individual for a range of pharma brand names and later headed the advertising effort to launch a first-of-its kind portal in the eyewear and eyecare room.

He leads a group of media method, media planning, media purchasing and media execution specialists that collaboratively make sure that campaign goals are attained in order to take full advantage of involvements and ROI. Lauren's occupation in Fortress Surgeon Digital Marketing (Myspace official blog) and media started in the 90's, just as electronic came to be a sensible advertising network.

While at Underscore, she spent 3 years teaching Online search engine Advertising at the WSE University in Krakow. One of her favorites memories of working at Underscore was years earlier, when they figured out just how to map Nielsen data to Yahoo's target market base and prove out ROI from digital media to retail acquisition.