The Michelin Man In 2025 – Bibendum’s Ongoing Legacy

The Michelin Man Keeps Rolling

He’s not just a figure made of tires — he represents trust, innovation, and heritage. :contentReference[oaicite:1]index=1

What You Didn’t Know About Bibendum

In early 20th-century ads, Bibendum even smoked cigars and wore pince-nez — both gone today to match modern sensibilities. :contentReference[oaicite:2]index=2

Bibendum Through the Years

By 1998, famous brand mascots (More Material) for his centennial, he was slimmed down and streamlined to reflect today’s sleek tire designs. :contentReference[oaicite:3]index=3

Why the Michelin Man Still Matters—Today

He may not hand Michelin Man logo out Michelin stars, but his image is deeply tied to the guide that honors top dining and travel experiences. :contentReference[oaicite:4]index=4

Why We Still Love the Michelin Man

After more than 130 years, Bibendum remains timeless — evolving, adapting, but always familiar.