The Michelin Man In 2025 – Bibendum’s Ongoing Legacy

The Michelin Man Keeps Rolling

Since appearing in 1894, the Michelin Man has remained a recognizable, friendly face around the globe. :contentReference[oaicite:1]index=1

Surprising Facts About the Michelin Man

His name comes from the Latin slogan "Nunc est bibendum," meaning "Now is the time to drink." :contentReference[oaicite:2]index=2

From Mummy to Mascot

Over the decades, Bibendum transitioned from a bulky, mummy-like figure to a fitter, more modern icon. :contentReference[oaicite:3]index=3

Bibendum in the Modern Era

From classic print ads to online platforms, the Michelin Man spans both mobility and Michelin Man symbol gourmet culture. :contentReference[oaicite:4]index=4

Is the Michelin Man Here to Stay?

Whether you spot him on a tire, in an ad, or linked to Michelin-starred restaurants, he bridges past and present.